Why You Need To Use Zoom In Your Business

 Why You Need To Use Zoom In Your Business

At the time of writing this article, the world is gripped by the coronavirus pandemic making it difficult to meet with people face to face. As a result, the number of people using the Zoom platform has grown significantly as it provides them with a great way to connect with people during quarantine.

Even after the pandemic there are many good reasons why you should use Zoom to grow your business and we will cover the most important ones here. The Zoom platform is very flexible and you can do a lot of things with it even with a free account.

Collaboration with your Team

A lot of businesses nowadays outsource specific tasks to freelancers who could be located anywhere in the world. If you have a small business then it is unlikely that you will have the budget to recruit web designers, copywriters, programmers and others. So it makes sense to outsource these kinds of roles.

Communication is very important with anyone that you have outsourced tasks to. You need to ensure that they fully understand what you need and it will help to explain to them the role that they are playing in the development of your business. Zoom meetings are a very convenient way of doing this.

Even if you have your own employees they may be located in different offices and it is far more cost effective to hold a Zoom meeting to discuss business then it is to have everyone travel to a single location. The bottom line here is that Zoom helps you to collaborate with your team better and save money and time in the process.

New Leads and Customers

You can use Zoom to generate leads and acquire new customers. The Zoom webinar platform is a great way to do this for example. You can also use Zoom meetings with your existing customers to generate more business from them.

If you have a business that people around the world can benefit from then you must use Zoom to communicate with them. Even a local based business can benefit from using Zoom. There are many examples of where local businesses have used Zoom to provide their customers with a better service.

A good example of this is where a restaurant accepts Zoom calls to discuss menu options and specials etc. If you want to order food to be delivered to your home you can use Zoom to speak with the restaurant to ensure that you get exactly what you want.

Training with Zoom

You can use the Zoom platform to train your students. Let’s say that you offer a training course on social media marketing. You can charge people to attend your live Zoom training sessions and then use the features within Zoom to deliver the training.

Webinar mastery 

It is possible to train or coach with a one to one Zoom call or train a group with a Zoom meeting. You can share your screen to provide “over the shoulder training” and you can also use the whiteboard feature to explain concepts. Prepare a presentation on your computer and then share this with your students for learning.

These are just three great ways that you can use Zoom to grow your business. We recommend that you take a look at what Zoom can do and then identify how you can use it to your advantage. https://bit.ly/3dfgleL

Why A Website Is Essential For Your Online Coaching Business

 

You may read online that you do not need a website for an online coaching business. This is bad advice as far as we are concerned. When you are in the online coaching game your reputation is everything and you need to do everything that you can to increase your credibility.

It is essential that you have a professional looking website. You do not need to spend thousands of dollars on a web designer. It is pretty easy to create your own website for a small investment. Never be tempted to use a free website service such as Blogger.com or Weebly.com. This tells prospective clients that you are a cheapskate.

So in this article we will explain how you can setup a professional website for just a few dollars.

1. Get a good Domain Name

You need to choose a domain name that reflects your online coaching business. Some people use their name and you can check to see if this is available. We recommend that you get a .com domain name if you can. A lot of these have gone but with a bit of creative thinking you can still find a good one. A domain name will cost around $10 a year.

2. Get Web Hosting

You need a web hosting account for your website files so that it will be live on the Internet. There are many web hosting companies out there offering all kinds of plans. When you are starting out just get a shared hosting account.

It is going to cost you around $10 a month for your web hosting. When you are looking for a host make sure that they have a “one click” WordPress installation feature as you will be using WordPress as the basis of your website.

3. Install WordPress

WordPress is a free blogging platform that is very flexible and has a lot of great features. There are millions of website using WordPress as it is easy to create a great looking website without knowing any web code.

There are thousands of WordPress themes available that you can choose from. The theme is the design of your website and the look and feel. You can look for free themes and there are premium themes that will cost you a few dollars. Search for “themes for online coaching” using your favorite search engine.

A lot of plug ins are available for WordPress that will enhance your website. Again there are a lot of free ones and some premium ones too. It is really easy to add content to a WordPress website which is one of the main reasons why it is so popular.

4. Capture Leads

It is essential that your website looks professional and highlights your credibility as an online coach. You need to make your website work for you all of the time so create a valuable giveaway so that some of your visitors will provide their email address to you and join your email list.

It is very unlikely that a visitor to your website is going to become a coaching client the first time that they visit. So you need a way to follow up with some of your visitors. Getting them on your email list is a great way to do this. 

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